What to Verify Before You Hire a Flooring Contractor
Surface-prep documentation, branded chemicals, written warranty — the six things every owner should ask for before signing a flooring contract.
Established 2025
Flooring thatearns its specification.
India's first accountability-driven flooring company. Engineered systems, certified applicators, fixed quotes that hold from inspection to handover. Documented build-up. No surprise bills. No re-coats.
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Flooring Systems0hr
Quote Turnaround0%
Hidden ChargesScroll
The Industry ProblemFlooring in India is
Flooring in India is
sold by the bucket.
A specifier picks a system. A contractor with no shop discipline pours something else, on a slab that wasn't prepared, with chemicals from whoever quoted lowest that week. The floor fails. The blame travels. The owner pays twice.
01
Untrained Applicators
Most industrial flooring in India is laid by daily-wage crews with no certification, no system training, and no understanding of mix ratios, pot life, or substrate moisture. The chemistry is unforgiving. Wrong primer or wrong window — the topcoat de-bonds in months.
0applicator certifications held by typical site crews
02
Surface Prep Skipped
A floor system is only as good as the slab beneath it. Diamond grinding, shot-blasting, moisture testing, crack repair — all the unglamorous work that makes the topcoat hold. Most contractors skip it to win the bid, and the floor pays in two years.
~70%of coating failures trace back to substrate
03
Quotes That Don't Hold
The number on the quote is the opening bid. Mid-pour, you discover the primer is "extra," the joints "weren't covered," the topcoat thickness was "an estimate." A clean ₹6L scope becomes a ₹9L invoice with no recourse.
35%average cost overrun on flooring projects
We started HOW Flooring to fix this. Permanently.
See how we're differentOur ApproachBuilt to solve what
Built to solve what
others won't.
Every flooring failure exists because someone didn't bother to do the unglamorous work. We do it — every site, every pour, every handover. Documented, photographed, signed off.
Solves: Untrained Applicators
Certified Crew, Every Site
Every applicator on a HOW project is system-trained and documented. We name the crew leader on the proposal. Mix ratios, pot life, ambient conditions — all logged on site. No daily-wage shortcuts on a chemistry that doesn't tolerate them.
- Documented applicator certifications
- Named crew leader per project
- On-site logs for every batch poured
100%trained-applicator coverage
Solves: Surface Prep Skipped
Prep Before Pour, Always
No primer goes down until the slab passes inspection. Diamond grinding to CSP3, calcium-chloride moisture testing, joint and crack treatment — documented with photos before any product hits the floor. The prep is the floor.
- Photo-documented surface prep
- Moisture testing (ASTM F1869) on record
- Crack and joint treatment logged
0primer poured on untested slabs
Solves: Quotes That Don't Hold
Fixed Price, Zero Escalations
The number on the quote is the number on the invoice. Line-item breakdown of every coat, every sqft, every consumable. Genuine site changes get a written change order before any work starts — you decide before any cost is incurred.
- Line-item quote breakdown
- No on-site escalations
- Written change orders before scope shifts
₹0surprise invoices
How It WorksFrom inspection to
From inspection to
handover.
01
Site Inspection
We visit the site, measure substrate moisture, scan for cracks and contamination, photograph the existing slab, and recommend a system that suits the use, the budget, and the schedule. Same-day report.
02
Engineered Proposal
You receive a written build-up: every layer, every chemical brand, every sqft, every consumable. Fixed price with line-item breakdown. Turnaround in 48 hours from inspection.
03
Surface Prep & Pour
Diamond grinding, crack treatment, primer, base coat, topcoat — executed by our certified crew, photographed at every step, with batch logs and pour conditions on record.
04
Handover & Warranty
We don't leave until every snag is closed. You receive a handover pack: photo log, batch records, written warranty, and a maintenance schedule. The floor is yours, fully documented.
SystemsWhat we
All systemsWhat we
install.
Popular
Epoxy Self-Levelling
Mirror-finish, chemical-resistant industrial floor. Engineered build-up from primer to topcoat for warehouses, food processing, and workshop environments.
Learn moreHygiene-Spec
PU Flooring
UV-stable, flexible, food-grade polyurethane system. Tolerates thermal cycling and impact — purpose-built for cold rooms, dairy, and pharma facilities.
Learn moreHeavy-Duty
EPU Parking Decks
Heavy-duty traffic-bearing membrane with bauxite-aggregate wear coat. Crack-bridging waterproofing layer beneath for ramps, parking levels, and RTM slabs.
Learn moreSignature
Self-Levelling Overlays
Single-pour seamless overlay for showrooms, offices, and creative studios. Polished, flat, and continuous — engineered for foot traffic and visual continuity.
Learn moreWhy UsHOW Flooring vs
HOW Flooring vs
a typical contractor.
HOW Flooring
Others
System Selection
Engineered system specified to use, traffic, and chemistry exposure.
Whatever product is on the truck that morning.
Surface Prep
Diamond grind to CSP3, moisture testing, crack treatment — all photographed.
Quick sweep, prime over dust, hope it sticks.
Applicators
System-trained, certified crew with named lead.
Daily-wage labour with no chemistry training.
Materials
Branded chemicals only — Sika / BASF / Mapei / Fosroc with batch numbers logged.
Unbranded barrels, no traceability, no MSDS.
Mix & Pour
Logged ratios, recorded ambient temperature and humidity at every batch.
Eyeballed mix, poured regardless of conditions.
Pricing
Fixed-price quote with line-item breakdown. No site escalations.
Lump-sum quote, mid-pour add-ons, surprise invoices.
Documentation
Photo log per pour. Batch records. Written warranty. Maintenance schedule.
WhatsApp photos at best. Nothing on letterhead.
Warranty
Written, signed, manufacturer-backed where applicable.
Verbal "guarantee" that vanishes after final payment.
Project Management
Dedicated PM through inspection, pour, and handover.
Owner chases the contractor for updates.
Schedule
Committed milestones with daily site reports.
"Next week" means whenever the crew is free.
Our CommitmentsSix promises.
Six promises.
In writing.
On every project.
Specific, execution-side commitments that address what actually goes wrong on flooring projects — held to in writing, on every job we sign.
Get a quote01
Documented build-up before pour starts
Every layer named, sized, and brand-spec'd in writing. No work begins without sign-off.
02
Diamond grinding & moisture testing on every slab
CSP3 surface profile and ASTM F1869 moisture readings logged before any primer goes down.
03
Fixed-price quotes
The number you sign is the number we invoice. Genuine scope changes get written change orders first.
04
Branded chemicals only
Sika, BASF, Mapei, Fosroc — with batch numbers logged at pour. Full traceability on record.
05
Our certified crew installs
No outsourced labour. The crew you meet at inspection is the crew that pours the floor.
06
Photo log, warranty, maintenance schedule at handover
Documented punchlist closeout. Written warranty. Re-coat schedule. Yours, on letterhead.
InsightsKnowledge that
All articlesKnowledge that
builds trust.
Buyer's Guide
Industry
Why Flooring Quotes Double Mid-Pour — And How to Stop It
Low quotes win the job. Then primer is "extra," thickness was "an estimate," and the joints "weren't covered." How to spot it before you sign.
Spec Guide
Epoxy vs PU vs EPU: Choosing the Right System for Your Floor
When to spec each system, where they fail, and what they actually cost in India. A practical guide for facility managers, builders, and architects.
Free Site InspectionHave a floor to spec?
Have a floor to spec?
Let's engineer it.
Send your drawings or describe your space. We'll inspect the slab, spec the right system, and send a fixed-price quote with line-item breakdown — within 48 hours. No obligations, no chase calls.
Site inspection & substrate assessment
Detailed system + fixed quote in 48hrs
No on-site escalations, no surprise bills
You sharedrawings or brief
We inspectsubstrate & assess
Quote in 48hrsfixed, line-item
48hrsQuote delivery
0Obligations
1Fixed price